Money

What You Can Learn From Studying New Ads To Help You Get Better At Copywriting.

What do old ads that worked in the past and new ads working in the present have in common? Simplicity....
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Money

5 Sales & Marketing Lessons From Self Made: The Story of Madam CJ Walker.

3 weeks ago, I missed church because I spent the whole of Saturday night & early Sunday morning watching Self...
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Money

Why Studying Old Ads Are Important & How It Helps You Improve Your Copywriting.

If you decide to learn advertising, sales and marketing, you need to study the old guys and what they've done....
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Money

How To Get Better At Copywriting

I've been studying a sales letter everyday for the last few weeks by writing them by hand.Been doing this to...
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Money

Do You Want To Write Better Leads? Then Let This Guide You

Takes 5-7 seconds to grab your prospect's attention & get them to read your sales message. This's why how you...
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Life Money

Gratitude Journal: 2021, Part 1

It just clocked in my mind this morning that within the last 4 months I've written copy for 2 projects...
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Money

What Ugly Guys Can Teach Us About Sales and Marketing.

So many years ago, a beautiful young lady was sitting alone sipping on her drink slowly at a bar. While...
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Money

How To Use Testimonials To Improve Your Business.

Do you run a business or provide a service and you usually get advice to use testimonials on your pages...
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Money

This Is Why A USP Is Important In Your Sales & Marketing Efforts.

In today's world where there are so many products struggling for your prospects' attention and money. This is why having...
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Money

The Most Unusual Marketing Stories Of All Time V: Krav Maga And How To Apply It In Sales and Marketing.

Have you heard of Krav Maga? It is widely known as the world’s most effective and dangerous form of martial...
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Life

Death Or Insanity?

A society is gauged by how they treat their mentally unstable. I once wrote this down somewhere in my notes...
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Money

How To Understand Your Audience

So, my girlfriend sent me a message yesterday asking about a laptop she wanted to buy. Here's the message: I...
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Life

It Always Gets Better

Every day, I have to continually remind myself that prosperity is a process, not an event. And that's because of...
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Life

This Is What Dreams Are Made Of

Was in Ibadan over the weekend, my second time in almost 2 years since I left there. We had an...
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Money

The Most Unusual Marketing Stories of All Time IV: Christianity

As at the time of Jesus' death, even after walking the length and breadth of Israel for 3 and a...
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Money

4 Business, Sales & Marketing Lessons I Learned From Crazy Rich Asians.

Crazy Rich Asians by Kevin Kwan is one of the few books I've read that I couldn't keep down. I...
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Life Money

A Business Lesson From That Night In Porto.

If there's one money lesson I've learned, but I had to be reminded of again from Chelsea winning the Champions...
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Life

Mr Laz: A Biafra Story

A lot is going on in the world right now, and I'm rife with emotions this morning. Chelsea won the...
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Life

Why You Should Sleep

I just discovered why I've been falling sick repeatedly for the past year, spent hundreds of thousands in hospital bills...
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Money

How To Come Up With Big Ideas

I had noodles for breakfast at the office this morning. As much as I've never been a big fan of...
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